Twitter is a wonderful social networking site. It is basically used by millions and millions of people to keep in touch with their friends and peers, but there is more to it than you think.

Twitter is not only a social networking tool, but it is also a great way for companies to keep in touch with their client base, and an even better way for web based marketers to promote and show off their products.

Yes, I am serious. There are thousands of people doing it right now. They are marketing their products online in many places, and Twitter is one such place.

Since the inception of Twitter, there have been many online marketers making more and more money every month, by advertising and promoting their products on Twitter. Some claim to have made up to 10 times the money they were making before they started on Twitter.

They do this mostly by getting interested people to follow them, and then to get those followers to purchase the products they promote. They don’t force them to buy anything. Cleaver marketing techniques come into play here. They become known as gurus in the field they are promoting in, and when they suggest something to buy, their followers happily go off and buy the product.

This doesn’t mean that the Twitter marketers will promote just about anything. They hand pick and select only what they feel are the best products to promote, and go about it very well. If they are unethical about what they do, they may make a sale here and there, but they won’t have any repeat customers.

Twitter is here to stay, and if you aren’t promoting there, you are wasting a very valuable tool that could cost you millions of dollars if you don’t know how to do it well.