Any good SEO expert estime that knows how important it is to get links, a lot has been said about this, and much has been written. But the strategy is to link a field in which white and black come together to turn gray, and often be tempted to fall into strategies that can be effective in the short term but can bring a lot at stake in the medium to long term .
The other side of the coin is to get inbound links by hand is a far less tedious and boring and not always as effective as we would like. But as we choose which pages can benefit? tools that can be used to detect any incoming links or pages you want to link with ours?
Google Alerts: most of what the eye
More than any we have ever worried, that Google makes available tools with which they might make a lot of money, where’s the catch? what is the fine print? the answer is simple, the main business of Google is its search engine, or better said, the ads provided through its Adwords network, as more and more pages indexed in its search engine with better quality, and in the end This has been the law that has governed from the start because it sounds quite logical to help webmasters to achieve good positions according to their content pages.
The tool that I will speak today at the beginning may seem alien to our strategy of finding links to our pages. Google Alerts is a tool that Google has made available to us to let us know when Google indexes the text content that we operate. It is a great tool to keep us informed of what is said in our pages.
For example, suppose you have a page that goes on red cars, Google Alerts will allow us to keep us informed of what is said online about red cars, so we can keep track of our pages updated.
But another of its benefits are that will allows us to get links to our pages in a relatively easy. Many of the alerts they receive from Google on the “red car” will be blogs and forums that discuss the topic and many of these blogs allow us to leave comments by linking to our sites.
Forget making Spam
We must not forget that our aim is to attract quality traffic to our sites, and if at the time included a link in our post comment or opinion can makes a valuable topic which is talking about this, we generate interest in the reader and it capture your attention to visit our sites.
The practice of spam is not only unprofessional but unintelligent. Most of the comments on the blogs and forums are moderated by someone who is used to receive spam every day and do not hesitate to delete any comment that is spam, that we lose not only their time but what we lose .
Create links wisely
Your link has must have a policy of “nofollow.” Look for this code page, look for external links in the comments or post to see if they have the attribute “no follow”. This attribute serves Google for disregarding a certain link, so many blogs and web pages to control spam and have your PR in check.
But not all search engines are where the attribute “no follow” also keep in mind that if we have reached a certain page through Google Alerts to say that Google is indexing this page, and therefore receive some of the views which will visit our pages to find the link.
It is necessary to update the content of your website, even if only a slight change, search engines always better to rank the sites and updated periodically.